Business travel

STR: US Hotels ADR in July, RevPAR exceeds 2019 levels

In absolute numbers, the July 2021 average daily rate and revenue per available room for U.S. hotels have exceeded July 2019 levels, according to STR’s latest monthly report. After adjusting for inflation, this year’s metrics were lower than all-time highs recorded in 2019. The occupancy rate was the highest of all months since August 2019.

US hotel occupancy in July was 69.6%, down 5.5% from 2019 levels. ADR was $ 143.30, 6% above of the July 2019 average rate. RevPAR slightly exceeded 2019 levels by 0.2% to $ 99.71.

The top 25 markets continued to improve, with all but five destinations (Houston, Minneapolis, New Orleans, San Francisco / San Mateo and Washington, DC) posting occupancy rates above 60%. The average occupancy rate for the 25 was 67.8% against 70.4% for all other markets.

Also among the top 25 markets, Oahu had the highest absolute numbers for all three KPIs: ADR at $ 258.65, RevPAR at $ 212 and occupancy rate at 82%, which is still down. by 6.9% compared to July 2019.

Tampa recorded the strongest occupancy growth from 2019 levels at 76.1%, a change of 3.7%. San Francisco / San Mateo recorded the largest drop in occupancy compared to 2019: a drop from 31.7% to 57.5%.

STR released an improved forecast for 2021 last week, but warned demand could decline after the summer.

RELATED: STR: US hotel occupancy in June, rates continue to recover


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