The global study includes more than 9,000 consumers in the United Arab Emirates, France, Germany, India, Spain, Russia, Singapore, the United Kingdom and the United States. The study sought information on the attitudes and feelings of travelers regarding restrictions, digital health data and sustainable travel.
“The research is good news for the travel industry…[It] shows that the appetite for travel is high, ”Amadeus said in a statement.
Of those polled in the United Arab Emirates, 73% want to travel next year. Asia and Europe have emerged as the top favorite destinations for travelers from the UAE, followed by the Middle East.
Leisure and corporate travel have been on the decline since the start of the COVID pandemic last year. With the easing of restrictions in several countries around the world, consumers are taking off again.
However, much of the travel demand comes from leisure travelers, with experts predicting that it would take a long time for business travel to recover.
“Business travel is essential for many travel providers, but it will take a long time to return to previous levels after the COVID-19 pandemic,” McKinsey said in a report last year.
Spending on business travel accounted for about 20% of the global travel and hospitality industry before the pandemic, exceeding $ 1.4 trillion in 2018. Business travel, which includes transitional travel and travel for Meetings, Incentives, Conferences and Events (MICE), are important to the aviation and hospitality industry not only in terms of traffic but profitability, noted McKinsey.
“Because business travelers are more willing to purchase higher class or refundable fares, they can generate between 55% and 75% of the profits of major airlines, but only represent 10% of passengers.”
How to get people to travel again
In the Amadeus survey, the results indicated that greater clarity on restrictions and guidelines, as well as the introduction of technology, will be essential in encouraging consumers to travel again.
More than a third (31%) of travelers to the UAE said that current international guidelines for where and how to travel are still confusing, making them less likely to book business or travel trips. Hobbies.
However, a significant number of travelers are ready to embrace technology and share health data to make their travel more convenient.
The majority (95%) said they would be willing to share personal information for effective use of passports or digital health certificates.
Airlines like Emirates are rolling out the IATA Travel Pass on their networks around the world. The app allows travelers to digitally manage their travel documents, as well as find information on travel, tests and vaccines required for their trip.
(Written by Cleofe Maceda; edited by Daniel Luiz)
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